A business may decide to rebrand for a variety of tactical reasons. Aligning the company's branding with its changing business goals, which take into account adjustments to its offerings, services, or target market, is one common goal. A merger, acquisition, or reorganization may also call for a name change, which would indicate a change in ownership or corporate identity. Important legal goals, like avoiding trademark conflicts or adhering to regulatory requirements, can be achieved by changing one's name. For whatever reason, renaming a business can be a proactive move toward reviving its reputation, bolstering its market position, and adjusting to shifting market conditions.
Let's examine the necessary conditions and steps involved in achieving this:-
- Use the RUN service to reserve the new name
- Convene a board meeting and pass a resolution to change the name and authorize someone to check its availability
- File the following eForms with the Ministry of Corporate Affairs (MCA):
- RUN: Reserve the name
- MGT-14: File the resolution to change the Memorandum of Association and Articles of Association (MOA and AOA)
- INC-24: Apply to the Registrar of Companies (RoC) and the Central Government for approval to change the name
- The MCA will issue a new certificate of incorporation once the name change is approved
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- Can I change my company name in India?How do I rename my company?How do I change the name of my existing company?How much does it cost to change a company name in India?